Samsung Electronics and Prime Video bring ‘The Lord of the Rings: The Rings of Power’ to life in 8K

Collaboration delivers exclusive 8K content and early access to Samsung Neo QLED 8K TVs and displays in stunning detail, from the screening room to the living room

Samsung Electronics, world’s leading TV maker for 16 consecutive years[1]today announced a collaboration with Prime Video that offers fans the opportunity to experience exclusive 8K content from the highly anticipated The Lord of the Rings: The Rings of Power standard only on Samsung’s top displays.

Samsung will be the first to deliver series content in 8K resolution via a custom trailer with exclusive scenes. Viewers will have the opportunity to experience the epic journey in superb depth and detail on Samsung Neo QLED 8K TVs and “The Wall” 8K Micro LED displays. Opportunities for fans to access the exclusive 8K trailer will be announced shortly.

“Collaborations like this mark a major step in bringing 8K – the most premium display technology – to viewers,” said Simon Sung, Executive Vice President and Head of Sales and Marketing Team of Visual Display Business at Samsung Electronics. “For the first time, fans can experience the breathtaking images of The Lord of the Rings: The Rings of Power on Samsung Neo QLED 8K TVs.

“When we think about how to immerse our global fans in the world of The Lord of the Rings: The Rings of Power, Samsung’s exceptional technology and screens seemed to fit in naturally,” said Jennifer Verdick, Head of Partnerships, Synergy and Consumer Events at Prime Video. “Samsung’s depth, detail, and incredible passion for the series set us on an incredible journey together – a journey we can’t wait for audiences to experience.”

As one of the leaders in the development of 8K display technology, Samsung’s Neo QLED 8K series TVs deliver the ultimate home entertainment experience. Whether it’s the breathtaking vistas of Khazad-Dûm, the majestic forests of Lindon, the capital of the elves, or the breathtaking island kingdom of Númenor, fans can experience the Second Age of Middle-earth in a Pristine 8K resolution thanks to Samsung’s 8K Neural Quantum Processor. Plus, viewers will be immersed in the action thanks to Dolby Atmos and Object Tracking Sound, a Samsung technology that tracks the action on screen.

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About The Lord of the Rings: The Rings of Power

Prime Video The Lord of the Rings: The Rings of Power brings to the screen for the very first time the heroic tales of the fabled history of the Second Age of Middle-earth. This epic drama is set thousands of years before the events of JRR Tolkien The Hobbit and The Lord of the Rings, and will take viewers back to a time when great powers were forged, kingdoms grew glorious and fell to ruin, unlikely heroes were tested, hope clung to the thinnest of threads and the greatest villain that ever sprang from Tolkien’s pen threatened to cover everyone in darkness. Beginning in a time of relative peace, the series follows a cast of characters, both familiar and new, as they confront the dreaded re-emergence of evil in Middle-earth. From the darkest depths of the Misty Mountains, to the majestic forests of the elven capital of Lindon, to the breathtaking island kingdom of Númenor, to the far reaches of the map, these kingdoms and characters will carve out legacies that will last long after they left.

More information about The Rings of Power can be found here:

[1] Source – Omdia, TV Intelligence Service, January 2022. Ranking by unit shipments for 16 consecutive years ending in 2021. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk.

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